finance

Business celebrities: know now who are the 10 celebrities who invest in startups

That startups have become the star of investments, there is no doubt. So much so that there is no shortage of celebrities who invest in startups. Will we know who they are?

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Who are the celebrities who take risks in the business world

Famosos que investem em startups. Fonte: Pexels.
Celebrities who invest in startups. Source: Pexels.

That celebrities are taking more and more risks in the business world is not news to anyone. So much so that there is no lack of cases such as presenter Luciano Huck or actor Bruno Gagliasso, who have several projects.

However, there is that portion of celebrities who invest in startups, the new “apple of the eye”.

For those who don't know, startup is an “emerging company” whose main objective is to develop or improve a business model. Usually, it is related to innovation-focused ventures, such as applications.

As we can see, these startups are the future when it comes to the business world. For this very reason, artists who have money to invest are betting on this business model.

If you're curious to know who they are, then check out the names of celebrities who invest in startups now. Here we go!

1. Bruno Gagliasso

Next to the woman, actress Giovanna Ewbank, Bruno Gagliasso is divided between a career in television and the role of entrepreneur.

Among his most diverse businesses, he owns the Maria Bonita inn, located in Fernando de Noronha, since 2016 and is now building another one on the island, Maria Flor Noronha.

In addition, the actor owns some restaurants, owns a crossfit gym and invests in some startups.

Regarding Bruno Gagliasso's startups, he is a partner in the companies Brave, a platform that creates transport and mobility applications, and CredPago, which mediates contact between renters and people who want to rent a property.

The latter, in turn, is one of which the actor pins his hopes. “We released a lease in 20 minutes. Usually the process takes 20 days. We are going to make life easier for those working in the real estate market and those looking for a place to live,” says Gagliasso.

2. Thiago Nigro

Known thanks to his channel “Primo Rico”, which mainly addresses issues related to investments, Thiago Nigro ended up becoming an influencer and celebrity in the digital world. No wonder, it is on our list of celebrities who invest in startups.

And which startup would have been chosen by Nigro, today's greatest voice in the world of financial education?

Well, the company is Hello Fan, which sells personalized videos of celebrities and which received a contribution of R$500 thousand in December 2019 to consolidate the brand. In fact, there is nothing more suggestive about its slogan: “Receive a Hello from the famous”. Wassup what did you think of the idea?

3. Fabio Porchat

There is no doubt that Fábio Porchat is an excellent professional. Wherever he goes, the artist stands out: whether in humour, or leading a talk show or presenting an audience program, such as his project “What story is this Porchat?”.

But make no mistake! Fábio Porchat goes much further than this.

The comedian is also a businessman. With regard to the world of startups, Fábio Porchat made a financial contribution to the company ClickBus in 2015, in addition to becoming the brand's ambassador and main poster boy.

Despite not revealing the total invested by him, Cesário Martins, Co-CEO and founder of ClickBus, explained at the time that the comedian's arrival would help build the site's brand and, above all, associate the portal with a strong name on the internet.

4. Otávio Mesquita

That the presenter Otávio Mesquita is passionate about cars, no one can disagree. Even in March 2015, the presenter opened his mansion to EGO, who drew attention to the eccentric decor.

This is because, among its decorative objects, there is a formula 1 car hanging on the wall, in addition to several racing overalls scattered throughout the house.

To be on our list, you can already imagine that Otávio Mesquita is also one of the famous people who invest in startups. However, obviously, the company in which he invests his financial resources is also related to automobiles.

The startup chosen by the presenter is Carflix, which connects buyers and sellers of used cars through a marketplace.

5. Ronaldinho Gaucho

Ronaldinho Gaúcho, already voted the best soccer player in the world, is also in the business world. In 2018, the former athlete became an investor and partner at 5xmais Holding Business, a venture capital and investment company, and plans to invest in 2,500 startups by 2022.

However, little is known about the current situation of Ronaldinho Gaúcho in front of the company, in view of his recent arrest in Paraguay. For those who don't remember, at the beginning of 2020, the former Brazilian national team player was involved in a huge scandal in Paraguay along with his brother Roberto Assis, where they were carrying false passports, both going to prison.

6. Ronaldo

For those who don't know, the player Ronaldo, the eternal number 9 of the Brazilian national team, is not only an excellent former athlete, but also configures as a successful businessman.

For example, one of its main businesses is R9 Gestão Patrimonial & Financeira, which offers wealth and finance management services to athletes.

Founded by the former player in 2018, R9 Gestão Patrimonial & Financeira is a startup that offers financial planning, concierge, family management, fiscal and tax advice, asset management and legal advice to athletes.

Among its clients, you will find names like Léo Moura (Botafogo-PB), Hernane Brocador (Sport) and Tamires Dias, Corinthians player.

7. Gabriel Jesus

Like Ronaldo, it is normal for football players to invest in other businesses, projecting their lives after their sports career. In the case of player Gabriel Jesus, he followed in the footsteps of Fenômeno, becoming his partner in the startup R9 Gestão Patrimonial & Financeira.

With this, the current Manchester City striker takes his first step in the business sector at the age of 23 and becomes one of the famous people who invest in startups.

And we reached our top 3 celebrities who invest in startups. Want to know who else is coming? So check it out!

8. Bernardinho

One of the biggest players in the field of infoproducts is hotmart, a platform for the commercialization and distribution of digital products, leader in its segment in Latin America.

As in any market, there are always companies that emerge to fight head-on. In this case, eduK came to compete with the company.

What few know is that ahead of the startup eduK, an online teaching platform that offers video courses, is the former coach of the Brazilian women's volleyball team, Bernardinho.

In fact, he is one of the founders of the eduK portal, which has become the biggest startup in the online education segment in Brazil.

9. Angelica

In addition to being one of the owners of the Rio de Janeiro unit of the C.Kamura salon, the hairdresser of the famous Celso Kamura, presenter Angélica also became a partner of the startup Baby.com.br.

Also, for those who don't know her, she has an ecommerce that sells products for babies and children.

According to Davis Smith, the site's co-CEO, “We understand e-commerce and are seasoned entrepreneurs. But we needed the expertise of a mother and that's why we partnered up.”

Despite not revealing her participation in the company's equity, Angélica also signs (jokingly) as CMO, chief mom officer.

10. Luciano Huck

We talked about Luciano Huck in our text about famous investors and mentioned that the presenter has a very diversified range of investments.

As it should be, he also followed the trend and became one of the famous people who invest in startups.

In addition to the salon next to Angélica, in Rio de Janeiro, the presenter also runs a startup that makes contributions in embryonic companies. Among the company's investments are Pinion, an application that has opinion polls and pays its employees, and the Urban fish, a pioneering site in the collective purchasing model in Latin America.

However, we ended our text about celebrities who invest in startups with a controversy involving the name of the presenter and, according to information published by The Intercept Brasil website, the startup Alicerce Educação, which has Luciano Huck as one of the main investors, dismissed employees from work without salary while the company is closed because of the coronavirus pandemic.

And the worst: teachers were dismissed by WhatsApp. How ugly, huh?

The 10 richest artists in Brazil

It's not enough to be famous, they also need to be millionaires. Therefore, read this post and get to know the 10 richest artists in Brazil.

About the author  /  Priscilla de Cassia

Graduated in business administration and tax auditor, she has been a freelance writer since 2016 to cultivate her hobby for writing and to earn extra income. Currently, he writes about financial life, credit cards, air miles and travel, as well as curiosities in general.

Reviewed by  /  Junior Aguiar

Senior Editor

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