finance

Get to know Will Bank: focus on unbanked people

For the unbanked, having a digital account option that allows them to enjoy the same benefits as a conventional account is ideal. That's why we're going to talk a little about Will Bank. Find out more below!

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You can call me Will!

Conheça o Will Bank: foco em desbancarizados. Fonte: Will Bank.
Meet Will Bank: Focus on the unbanked. Source: Will Bank.

Among the many credit cards available on the market, it can be difficult to choose the best option. That's why today we're going to talk about Will Bank, a card with no annual fee for those who want to opt for one of the best on the market.

This fintech has been operating in the market since 2017, offering financial services that aim to make life easier for its customers.

So, let's learn a little more about will bank, and other useful information about digital cards. 

About Will Bank

Will Bank is a digital account that doesn't like to be called that, but prefers to be called “your friend Will”.

This account was created to directly compete with the Nubank digital account. This is because both have a more youthful language.

Will Bank is designed to be used by anyone who wants an easy-to-access digital account that has the same advantages as conventional accounts.

Another feature of this account is the fact that it is focused on the unbanked, as we will see later.

Regarding service fees, all will be free, withdrawals from 24-hour ATMs, international credit cards, transfers and payments.

An important consideration is that, at the moment, Will Bank is only approving credit cards, so if your application is not accepted, it is due to credit issues.

What is an unbanked person?

Unbanked is the term given to those people who are not included in the banking segment.

This means that an unbanked person does not have an active account in a conventional bank, and this can occur for several reasons.

In Brazil, there are around 55 million unbanked people, according to the latest figures from IBGE – Brazilian Institute of Geography and Statistics.

And, furthermore, this debanking does not only mean the absence of a bank account, but also the lack of access to credit.

This is because the lack of proof of income and the bureaucracy of these banks become a problem for these thousands of people.

However, this research also found that these people are from the lower class as well as the middle class, and not just the less fortunate.

Hence the importance of fintechs in the current context of Brazil, where almost half of the economically active population does not have access to credit.

What products does Will Bank offer?

Conheça os produtos do Will Bank. Fonte: Will Bank.
Discover Will Bank products. Source: Will Bank.

Will Bank, focused on the unbanked, seeks to offer the best products and services on the digital account market.

This is because the main objective of the program is to make these people's lives easier, through services that they would not be able to obtain otherwise.

So, will bank has a credit and debit card, under the Mastercard brand, and they are available in physical and digital versions.

Furthermore, through the cards, customers will be able to make withdrawals from the bank's 24-hour ATMs, make transfers, pay bills, and make investments.

Another advantage of this bank is that it offers a digital account for zero-risk investments for its customers.

We cannot fail to mention that as it is a Mastercard brand, customers can also take advantage of the Mastercard program.

To do this, simply access the program's website or mobile app, register, and access the benefits.

Will Bank Account Opening

First of all, it is important to know that to open an account at Will Bank, you need to make a request, and after the credit is approved, the digital account will be opened.

This is because, according to the company's financial director, the fintech will only make account opening available to people with approved credit.

However, this may be a problem for some people, as other digital banks have an even simpler approval format.

To request to open an account, you must install the Will Bank application to make the request.

Therefore, this request may take a few days or weeks, depending on the approval of your credit.

credit card

The Will Bank credit card comes with a variety of features, similar to other digital accounts, however, fees range from 1,99% to 5,99% per month.

Another feature is that the card limit can be used as a current limit, with payments made directly to the invoice.

Furthermore, the card is Mastercard-branded and has international coverage, which brings even more convenience to customers.

The card also has no annual fee, and has an app for managing purchases, in addition to having no minimum income.

As part of the Mastercard brand, the user can request access to the Mastercard Surpreenda program.

In other words, by being part of the program, the user can gain several benefits, in addition to improving their use of the card.

Mastercard Surprise Program

This program is suitable for all users of Mastercard cards, whether credit or debit cards.

And, furthermore, it also depends on whether the card belongs to a digital or conventional account.

To better understand, let's explain the importance of this brand. It is what establishes acceptance in card machines, validating the establishments and allowing the issuance of cards.

Thus, each flag offers a program with discounts, promotions, and other advantages specific to each flag.

In the case of Mastercard, it offers the Mastercard Surpreenda program. To join, simply go to the website to register and be entitled to the benefits.

For each purchase made with the card, one point will be generated, and from 5 points, the user can exchange them for vouchers, and thus purchase new products.

When making your purchase, simply enter the number available in your registration in the “insert your voucher” or “exchange your voucher” field.

Then, after the purchase is completed, you will receive the product at the address provided. 

Products and services include cinema, snacks, discounts on cell phone purchases, among others.

Finally, it is worth mentioning that there is no fee charged to participate in the Mastercard Surpreenda program, simply register on the website or app.

What is the advantage of having a digital account and a credit card?

Qual a vantagem de ter uma conta digital e um cartão de crédito? Fonte: Pexels.
What is the advantage of having a digital account and a credit card? Source: Pexels.

There are several advantages to having a digital account, and even a credit card. We have listed some of them below. Check them out!

No bureaucracy

One of the first advantages of having a digital account is the absence of bureaucracy.

This is because, in addition to not needing to go to a branch in person to request to open an account, it is also not necessary to do research throughout your life to find out whether or not you are eligible to have a digital account.

In other words, digital accounts are streamlined, which means the number of users is increasing more and more.

Furthermore, accessing the account is simple, with no limits on transactions, withdrawals, deposits, transfers or payments, and any other service is released quickly.

Another advantage is that it brings more practicality to investors' lives, as, in addition to the countless investment options, digital accounts facilitate the transfer of funds, without any charges.

Financial autonomy

Another advantage is the financial autonomy given to users.

This is because users of digital accounts can carry out all transactions in their accounts without needing the intermediation of a manager, for example.

In other words, these users learn how to deal with finances, and also learn how to solve their own problems.

And so, they will look for a person in charge who works at that bank, only in exceptional cases.

Greater control over personal finances

Still on the advantage of financial autonomy, we have greater control over personal finances.

This is because, through a digital account, we learn to better manage our income and expenses.

In other words, with the help of the digital account application, we can know more precisely all the transactions within the digital account.

And, what's more, you can check your balances and bank statements anytime, anywhere, without having to go to a branch.

100% Online Banking Services

This is certainly one of the biggest advantages of digital accounts, the possibility of carrying out all services online.

These services include financial transactions, bill payments, and investments that can be made in just a few seconds.

In other words, simply choose the desired digital account, make the request, and once ready, simply enjoy the online services.

Savings on fees and other charges

To close our list with a flourish, we couldn't fail to mention the savings on fees and other charges.

This is because the vast majority of digital accounts do not charge annual fees, transfer fees, payments, among others, and when they do charge, the amounts are well below those of conventional banks.

And, in addition, there are digital accounts that do not charge withdrawals as well, however, not all of them, you need to do some research.

In other words, it is worth investing in digital accounts, so that you can be part of a network where hundreds of people enjoy several advantages.

Disadvantages of digital accounts

Among so many advantages, digital accounts also have disadvantages, as we will see below:

Technology dependence

This is the biggest disadvantage of digital accounts. Because they are digital, they end up complicating the lives of those who do not know how to deal with technology.

Furthermore, the internet often fails and is out of service, which can cause problems for anyone who needs a service at that time.

Bench size

Another disadvantage of digital accounts is the size of their banks.

This is because these banks tend to be small, thus posing a greater risk to consumers.

In other words, when choosing a digital account, try to understand the advantages and disadvantages of that bank to avoid future problems.

Lack of face-to-face support

Finally, we have the disadvantage of the lack of in-person support from these banks.

This is because, in the vast majority of cases, all problems are solved over the phone or online, and this is not always adequate support.

Finally, digital accounts, like conventional accounts, have advantages and disadvantages. We must do detailed research to choose the best option.

Now that you know about this option, discover the 5 best digital accounts for those with bad credit.

5 best digital accounts for negatives

Having a dirty name is a problem for hundreds of Brazilians. Thus, digital accounts came to innovate and bring facilities to these people. Check out!

About the author  /  Joyce Viana

Graduated in Law from PUC Minas. Post Graduated in Criminal Law and Criminal Procedure by Faculdade Legale. She produces content for different niches, from recipes and finance to beauty and health. Since he was a child, he made writing his best friend, and he never stopped!

Reviewed by  /  Junior Aguiar

Senior Editor

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